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Most small businesses need fewer pages

A lot of enquiries arrive with a sitemap of ten pages. Home, about, services, a page per service, team, testimonials, a blog, contact. Half of those pages end up with two sentences on them.

For plenty of companies, one page is enough: what you do, and how to get in touch. Two or three if you sell different things. Thin pages don’t help a visitor, and they don’t help search either.

That’s why the fixed prices stop at three pages, plus a basic shop. If you actually need more, we’ll say so. We’d rather build less and have it say something.

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